E Ink Prism 3 is E Ink's next generation color, segmented ePaper, designed to bridge the gap between traditional static materials and digital technology with dynamically changing materials. E Ink Prism 3 offers product designers the ability to choose from eight (8) colors and combine them with patterns to create rich, dynamic surfaces.  Fully programmable, designers can now integrate endless materials with changeable colors and patterns. At CES 2023, BMW used Prism 3 to create a multi-colored skin on their new i Vision DEE concept car, the first use of Prism 3 in automotive applications.